Tag Archives: Conversion Design

All I want for Christmas is Higher Conversion Rates: How to Create Amazing Tablet Experiences for your E-commerce Store

According to a report published by Monetate, visitors to e-commerce sites through tablet devices skyrocketed by over 346% in 2011. This should not be a surprise for anyone who has had the chance to play with one of these devices.  The … Continue reading

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Mobile User A.D.D. and Why Tiered Personas Matter

Fifty percent of Americans own and use a smart phone. Twenty two percent of Americans own a tablet. You can’t go a day without encountering hundreds of mobile devices. (Try it. It’s impossible unless you live in a cave.) The … Continue reading

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7 Design Tips to Boost Conversions

When it comes to doing business online, conversion is king – we want to turn our visitors into customers. A conversion occurs when a website visitor takes an action such as signing up for a newsletter, requesting more information, or … Continue reading

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Know Your Customer

It’s no secret that the customer is the basis of all marketing and business strategy. A corporation’s largest concern should be understanding the customer’s needs, wants, and demands because in the long run, a company that is genuinely interested in … Continue reading

Posted in Consulting, Kurt Kaufer, Marketing Tools | Tagged , , , , , , , , | 4 Comments