Category Archives: Uncategorized
eBoost PPC Case Study: A Substantial Uptick for TicketKick
Situation TicketKick.com®, a legal e-service company developed in 2010, had pioneered a cost-effective, simple way for drivers to contest their traffic tickets in California, but was struggling to get its message out to the masses. They were running a Google … Continue reading
SDG&E Social Technical Terrorism Responsible for South-West Blackouts
Millions were left powerless after yesterday afternoon’s unexpected blackouts, which plagued much of the south-west United States. With the catastrophe occurring so close to 9/11, many speculate that international terrorism is brewing and that the United States should again increase … Continue reading
Creativity Underlies It All
I just listened to a podcast featuring BCG’s Luc de Brabandere called “Taking a Creative Approach to Innovation” and I encourage you to listen and internalize his provocations as well. In the interim, I’m short on time since we have … Continue reading
Developing a Sound Marketing Approach
In our most recent eBoost Consulting webinar, I identified the false positives of case studies. Since then, I’ve had a few questions about this viewpoint and I wanted to address it here. Essentially, it centers on our belief that the best … Continue reading
eBoost Interns ROCK!
A Video-Retrospective of the eBoost Interns Social Recruiting. Our latest internship class (Alpha Lambda Omega) is graduating soon and published their class video. It’s fascinating to see what our intern classes come up with – there are no guidelines presented … Continue reading
Marketing on Facebook Webinar Tomorrow
Next up in the eBoost Consulting Brown Bag Lunch Webinar Series is Marketing on Facebook: 5 Takeaway Lessons: March 18, 2010 Facebook has proven itself as a legitimate business tool for building communities, spreading awareness of brands, and growing businesses. … Continue reading
The h1 tag is vital to the SEO success of your Craigslist ad
You should put the title of the posting in the main ad too – not just in the title field – and you must put it between h1 tags. This will give your ad a huge edge in the search … Continue reading


