LeonardoMD | LeonardoMD.Com
This leading practice management software company needed its website revamped and new marketing initiatives to increase revenue and reinforce its value proposition to potential clients.
LeonardoMD relies on pay-per-lead platform services primarily to generate qualified leads, particularly medical office managers, billers, and doctors. LeonardoMD needed to make its site user-friendly for its customers to research what they need and where to find their required pieces of information.
LeonardoMD has seen a 646% increase in conversion rates over the past two years.
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Personas provide a common language allowing Customer Service, Sales, Executives, and Marketing to communicate more effectively about customer needs, wants, and demands.