Services

Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat. – Sun Tzu

We create customized digital marketing strategies that solve real-world business problems. Our Approach is to always start at the top – with clear goals and a deep knowledge of our clients' business situation, customers, and competition. Only then do we choose the appropriate tactics from our tool-belt to best achieve those goals.

Depending on which services are right for each client’s unique situation, our marketing plans may contain one or more of the following.

Capability Insourcing

Capability Insourcing

Excellence in scaling can make or break a start-up's ability to keep up with the pace of pressure: stakeholders, competitors, and customers. From strategy formulation to implementation, eBoost Consulting infuses your startup with the capability to scale your customer acquisition and build it as a core competency.

Capability Insourcing details coming soon.

Conversion Design

Conversion Design

Conversion Design is a system of web design that ensures a website caters to the user's needs - not the website owner's or designer's tastes - while also being visually appealing and conveying the look and feel necessary to properly represent the company's brand.

Conversion design details coming soon.

Media Buys

Media Buys

eBoost Consulting focuses its Media Buys area of practice on direct response advertisers. Branding campaigns bring awards and accolades, but performance driven campaigns make it rain. 100% of the more than $1 million managed monthly by eBoost consultants is focused on scaling efficient conversion generation.

Media Buys details coming soon.

Mobile Marketing

Mobile Marketing

The mobile marketing industry has been growing steadily for years. But in the past two years that growth has gone from slow and steady to explosive. A $416 million industry in 2009, mobile marketing spend is expected to top 2.5 billion by 2014. This represents a tremendous opportunity for businesses to reach customers in new and innovative ways.

Media Buys details coming soon.

Search Engine Optimization

Search Engine Optimization (SEO)

Search Engine Optimization (SEO) is the science and art of getting targeted traffic to your website from Google, Yahoo, Bing, and the other search engines (OK, let’s be honest, it’s all about Google). SEO is a long-term performance initiative designed to build your web properties into solid assets that will perform well in search engines and send free highly-targeted traffic for years to come.

SEO details coming soon.

Paid Search

Paid Search

Paid Search is a catch-all term for any form of Search Engine Marketing where the advertiser pays for a user action. The most common form of Paid Search is Pay-Per-Click Marketing (PPC), which was popularized by the Google Adwords platform. Other common Paid Search models are Cost-Per-Acquisition (CPA) and Cost-Per-Thousand (CPM).

PPC details coming soon.

Email Campaigns

Email Marketing

Email Marketing is one of the fastest growing online marketing channels. When you build a receptive and engaged opt-in email list that expects to receive high quality communication from you, Email Marketing can deliver the highest conversion rates you’ll see out of your entire marketing mix – online or otherwise.

Email campaigns details coming soon.

Social Network Media

Social Media Marketing

Social Media Marketing is an engagement of genuine conversation with your customers online. Social Media is no longer the shiny new toy. These days, consumers expect to talk directly with companies online. Whether it be Facebook, Twitter, or any other social utility, consumers are at the “customer service” desk ringing the bell. Are you answering?

Social media marketing details coming soon.

Websites

Websites

Your website is the center of your online marketing universe. Everything you do in Paid Search, SEO, Media Buys, or Social Media is more effective when you have a high converting, properly functioning, professional website.

Media Buys details coming soon.

Next Steps

eBoost Case Studies

Paid Search Engine Marketing Case Study

TicketKick.com, a legal e-service company developed in 2010, had pioneered a cost-effective, simple way for drivers to contest their traffic tickets in California, but was struggling to get its message out to the masses. ... read more »

eBoost Articles

Saving Money Through Increasing Quality Score

Your max Cost Per Click (CPC) is of course a factor but it isn't the whole puzzle, simply a piece. The formula that determines your ad rank is as follows. ... read more »

Did You Know?

The average PPC Click Through Rate in Position 1 is 7.94%. In Position 10, it’s 0.20%