Paid Search 12 May 2022 Google Ads Introduce New Goal in Performance Max Campaigns Google Ads Performance Max campaigns, which will ultimately take over Smart Shopping and Local campaigns in the coming weeks, just… Jen Lopez No Comments
Paid Search 05 Apr 2022 The Four Best B2B Features You Should Be Using On Google Ads But most times, when pitching Google Ads as a viable channel for B2B companies, we often get some questions about… Jen Lopez No Comments
Paid Search 03 Mar 2022 Google Debuts New Enhanced Lead Conversions If you asked most PPC marketers what their biggest challenge is – many would answer the same. One of the… Jen Lopez No Comments
Paid Search 17 Feb 2022 New Performance Max Campaigns Bolster Google Ads If you run heavy Google Shopping, you’ve likely been amazed at the performance obtainable through Google’s newer Smart Shopping campaigns,… Jen Lopez No Comments
Paid Search 29 Dec 2021 Newest Update For Google Ads Editor Is A Huge Upgrade Just released on November 10, 2021, Google Ads Editor version 1.8, has gotten a few upgrades. While you can always… Jen Lopez 1 Comment
Paid Search 15 Dec 2021 Google Ads Asset Library Huge Win For Marketers If introduced fully, the Asset Library in Google Ads could be a game changer for many advertisers – especially those… Jen Lopez No Comments
Paid Search 03 Dec 2021 Responsive Search Ads are on the Horizon! Have you heard the news? Starting in June of 2022, our good ole’ Expanded Text Ads (ETAs) format will be… Jen Lopez No Comments
Paid Search 02 Nov 2021 Don’t Fall For Google Ads Optimization Scores This score is calculated based on the standing of your account, and is directly related to how many automated “Recommendations”… Jen Lopez No Comments
Paid Search 01 Oct 2021 Heads Up: Google Ads Just Marie Kondo’ed Your Conversions As of July 30, 2021, Google started Marie Kondo-ing a few things – as in removing any conversion actions that… Jen Lopez No Comments
Paid Search 09 Sep 2021 Google Ads Begins New Bundling Bid Strategies According to a recent announcement, Google Ads’ bid strategies are getting a few new updates, or as we like to… Jen Lopez No Comments
