Paid Search

If you’re a longtime PPC marketer, you’re likely familiar with Customer Match – the feature that allows advertisers to upload…

If you’ve been following the news in the digital media industry, you’ve likely heard that advertisers have been anticipating the…

As an open beta, Google is now including Display ads as a campaign type in their Attribution Reports section of…

An Ad Extension helps to expand your search ad, providing the searcher additional information about your business. Ad Extensions often…

If you’re in the PPC world, last week was probably a little hectic! Google sent out an email to many…

Here at Eboost Consulting, we get asked to audit PPC accounts within Google Ads quite often. While ultimately the review…

Did you know roughly 80 million people use DuckDuckGo as their search engine each month?  You didn’t? It’s true.  And…

If you’ve been a PPC Manager for a while now, you likely are a fan of the Promotion Extensions offered…

As we enter the last two months of 2020, with our holiday music on full blast, we wanted to share…

If you are a PPC marketer, you’ve likely had a handful of clients who have the budget, but don’t see…