Paid Social 12 Nov 2020 4 Tips for Successful Paid Social Holiday Campaigns Despite 2020 being the unofficial year of uncertainty, there is one thing we know for a fact: the holidays are… Sara Stuart No Comments
Paid Social 21 Oct 2020 Facebook Backtracks On Attribution Window Change After the leak of a private announcement to select advertisers that Facebook’s 28-day click/ 1-day view attribution model would be… Sara Stuart No Comments
Paid Social 30 Sep 2020 What Are CPMs And How Do They Affect Facebook Ads? If you’ve ever wondered how much it costs to advertise on Facebook then you first need to understand what CPM… Sara Stuart No Comments
Paid Social 19 Aug 2020 How to Tell If Your Facebook Catalog Products Have Been Flagged For Policy Violations (And What To Do About It) Wrongly flagged Catalog Products can hurt the performance of your ad campaigns. By following our process to check for and… Sara Stuart No Comments
Paid Social 08 Jul 2020 How Much Do Facebook Ads and Instagram Ads Cost? While this question is valid, you may be surprised to hear that there isn’t a straightforward answer. Confused? Let us… Sara Stuart 2 Comments
Paid Social 24 Jun 2020 Which Ad Gets Credit? About Facebook and Instagram Attribution Do you want to know the easiest way to start a debate among marketers? Start talking about attribution. For years,… Sara Stuart No Comments
Paid Social 06 May 2020 How to Turn an Existing Facebook or Instagram Post Into An Ad Do you have an organic Instagram or Facebook Page post that is generating a lot of engagement and features a… Sara Stuart No Comments
Paid Social 26 Mar 2020 How to Link Your Facebook Page and Instagram Account Are your Instagram and Facebook accounts linked? When we say “linked,” we don’t mean sharing a URL on your Facebook… Sara Stuart No Comments
Paid Social 05 Mar 2020 How to Create Instagram Ads Featuring A Shoppable Product Tag Have you seen Instagram posts with shoppable tags? These nifty posts are a great way to convert customers or provide… Sara Stuart No Comments
Paid Social 12 Feb 2020 How and Where to Respond to Instagram and Facebook Ad Comments Are you engaging with comments on your social ads? If you aren’t, you’re missing a major opportunity to interact with… Sara Stuart No Comments
