Marketing data comes in all shapes and sizes, and your company may not have the resources, infrastructure, or expertise to support the latest digital marketing capabilities.
Marketers manage a dizzying number of tools on a daily basis. That’s why clients come to us to help manage their marketing data and improve their performance.
We save you time and provide actionable insights to help you achieve your business goals.
Marketers who need accurate data to execute their marekting strategies and obtain accurate reporting through proper Google Tag Manager implementation.
Companies who need custom Business Intelligence dashboards to track their business performance through Tableau, Looker Studio, and Power BI.
Marketers who need custom ad hoc analysis and actionable insights through existing marketing data.
Companies who need marketing analytics resource support.
We have a track record of using data to optimize enterprise clients’ digital marketing performance. We’ve seen our clients’ marketing results scale through proper data collection, analysis, and implementation of our recommendations.
Certifications & Qualifications
Our consultants ensure the highest level of expertise is applied in every aspect. And we are proud to be certified as a Google Marketing Platform certified partner, Tableau Alliance Partner, Heap Solution Partner, and Salesforce Consulting Partner.
On average, marketers use more than 12 different tools, with some using over 31 to manage campaigns and related data. This is a dizzying number to learn and manage daily. That’s why our clients come to us for help managing their marketing data to improve their performance and deliver genuine results.
Obtain access to your web analytics tool and Tag Manager, and our data engineer will perform an audit. The goal here is to understand if you have a good data for your marketers to perform their job.
Scope & Requirements
Our data engineer and consultant will work with you to understand your business requirements, and scope out technical requirements to assure your data needs are documented.
Our data team with work with you engineer, and deploy necessary fixes or enhancements to meet the scope and requirements that satisfy your marketing team’s data needs.
Maintain & Enhance
Every marketing strategies and tactics should be measuable, and the amount of tools required to manage and track those efforts are diverse. Our data team will work with you to make sure data quality is maintained, and necessary enhancments are reflected to assure proper tracking is in place to measure your marketing performance.
Our team collaborates with our own analytics team to make sure client gets good insights from their data. Using your web analytics, data from ad platforms, sales data, or CRM data, our analyst will perform analysis to better understand existing campaign performance and help inform to build client’s marketing strategies.
Build Custom Dashboard
For requiring KPIs that needs to be reported, and to help you save time with automated reports, our data engineers will generate a custom dashboard through Google Looker Studio, Tableau, or in BI tools of your choice.
Get access to tools and audit
Put together recommendation by data engineer
Align with client on the issues and resource needs
Fix and deploy necessary enhancements
Analyze and iterate based on client needs
Using Google Tag Manager (GTM), we ensure you collect meaningful customer data that you can use to shape your marketing and growth strategies. We customize the tag manager’s implementation to meet your website’s unique needs. By leveraging GTM, we help you track and collect the customer data you need to inform your marketing and growth strategies.
Data dashboards and reporting are not one-off, set-and-forget engagements. Instead, businesses are continually challenged by new questions and changing customer expectations.
We collaborate with you to solve data challenges by identifying crucial and enlightening insights. We can work around your existing infrastructure, empowering you to leverage BI tools like Tableau and DataStudio to their full potential.
We believe proper data integration and management lead to excellent digital marketing execution. Our data engineers and consultants are here to work with you and your data. Action without strategy is a recipe for failure. We make sure the solutions in your marketing technology stack, like Google Analytics, are integrated with your AdTech tools, so marketers can confidently run ad campaigns with high ROIs.