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Creating a New Google Ads Account (and NOT an AdWords Express Account)

You know what really grinds my gears? Things being harder than they should be. If you’ve…
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Google Ads: Say Sayonara to Average Position!

Though there has been some chatter, we are now starting to receive official communications from Google…
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Google Ads Overspending? Maybe Help is on the Way (or Maybe Not)

If you’re a PPC marketer, you’re likely familiar with the budgeting options in Google Ads that…
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How to Learn from Your Competitor’s Advertising Success

To determine how to gain a competitive advantage in advertising, you need to go to poker…
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Now Available: Seasonality Adjustments in Google Ads

Since the rise of Smart Bidding in Google Ads, many advertisers have learned just how effective…
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Amazon Prime Day 2019: Advertiser Checklist

It’s almost that time of year again, where we celebrate Amazon Prime day -- every introverted…
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